In May 26, 2017, the interpretation of the advertising law and regulations of the Chinese American Chamber of Commerce was held in Beijing. Zhang Guohua, President of the China Advertising Association, and President of the Chinese American Chamber of Commerce Cai Ruide (William Zarit) attended the meeting. President Zhang Guohua introduced China Advertising Association “ service industry self-regulation, service trade rights, service industry development ” three service concept, emphasizes the enterprise can provide for advertisers, advertising before legal consulting and advertising after the release of early warning, credit evaluation, industry standards, trade rights, international exchange and professional training services, and build a platform for communication and coordination between the promotion of advertisers, advertising companies, advertising media, government departments and consumers, promote China advertising industry scientific, healthy and harmonious development. The meeting was presided over by Wang Xiaoping, former vice president of the Chinese American Chamber of commerce. Shui Zhidong, deputy inspector of the advertising department of the State Administration for Industry and commerce, and Meng Yajuan, head of the legal department of the China Advertising Association, respectively interpreted the Interim Measures for the management of Internet advertising and the advertising law of the People's Republic of China.
In the Q & A, have more than 70 advertisers raised questions about advertising laws and regulations, Zhang Guohua, water Meng Yajuan, Zhidong gives a detailed and practical solution, provide guidance and help for the difficult problems of enterprises to implement the correct understanding and application of advertising laws and regulations in the. In a warm atmosphere, the participating enterprises said that the meeting benefited a lot, it is recommended to organize such activities.