In June 20th, &ldquo as the core content of Cannes China series activities of China Advertising Association; China Japan ” forum was successfully held in the sixty-fourth Cannes International Creative festival. China in Marseille consul general Zhu Liying visit and for the forum opening, director of CCTV's advertising management center Ren Xuean attended the forum. This forum is presided over by Zhou Peilian, chief operating officer of Nigel Greater China group. “ China Japan ” the forum is brilliant; more than ten heavyweight guests from China's advertising and related industries show the charm of Chinese brands and creativity in the world of Cannes palace. Tencent senior executive vice president, advertising chairman, group market and global brand chairman Liu Shengyi delivered a speech to introduce China's leading digital technology in the world and its extensive application in marketing. World famous pianist Lang Lang shares his musical life and Reflection on art at the forum, and shares the influence of the brand on music with the audience. Chen Yan, the chief strategy officer of Focus Media, demonstrates the structure and changes of China's consumer market with full and accurate data, and proposes innovative solutions for integrated online and offline marketing. Vice president of ASEAN group, chairman of the Asia Pacific region, Du Meng and representatives of Chinese and foreign enterprises, in-depth discussion of how Chinese brands go to the world and how international brands integrate into china. HYLINK national strategy director Liu Song &ldquo by the father of modern cooking; ” story, explain through the idea of humanistic care to move the audience. Zhang Xiaoyun, chief marketing officer of HUAWEI, talks with international experts on the development vision of local enterprises and expresses the world ambitions of Chinese brands. In addition, Zheng Zibin, vice president of Baidu artificial intelligence in-depth interpretation of China's advanced artificial intelligence technology, and the combination of artificial intelligence and advertising launched thinking collision. CEO and President of Zheng Hong international well-known business network dialogue BlueFocus figure Papi sauce, sharing ideas and Internet media content creators. Zhang Zhaoyang, chairman and CEO of Sohu board of directors came to the stage and discussed the changes of network media and advertising in the era of big data.
The forum attracted people from all over the world to listen to the speech, the content of the speech won the applause. In addition to “ China Japan ” outside the forum, there are many Chinese industry representatives in the Cannes International Creative Festival on the other sections of the speech, received extensive attention. China's business exchange gathering area, Chinese enterprises promotion exhibition, “ Chinese night ” beach party and other special events shine Cannes, further expand the platform of China and the world creative interaction. The Cannes International Festival of creativity, carried out a number of reports of the Cannes Chinese series of activities.